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Howitzer Herring — 118mm of pure, castable confidence.
At 118mm, the Howitzer Herring is a friendly lure to cast but a serious fish-catcher. Offered exclusively as a 3-piece jointed bait, it’s engineered for the herring fisheries and built to trigger schooling predators chasing bait in open water around bluff walls, bridge pillars, pumphouses, and rock piles.
Why it works:
Precision action: The 3-piece joint creates a natural, rolling swim that reads like a wounded or fleeing herring — irresistible to bass and other schooling predators.
Optimized for clear water: Designed to perform where fish are finicky and visibility is high, the Howitzer levels the playing field against super-smart fish that otherwise ignore lesser presentations.
Built for distance: At 118mm, it casts with ease and lands with the profile that draws attention without spooking pressured fish.
Targeted versatility: Ideal for open-water blasting through schools or slow, tactical retrieves along structure where herring congregate.
Handcrafted in the USA with no compromises on quality or design — the Howitzer Herring gives you the edge when the bite matters and the fish think they’ve seen it all.
Howitzer Herring — 118mm of pure, castable confidence.
At 118mm, the Howitzer Herring is a friendly lure to cast but a serious fish-catcher. Offered exclusively as a 3-piece jointed bait, it’s engineered for the herring fisheries and built to trigger schooling predators chasing bait in open water around bluff walls, bridge pillars, pumphouses, and rock piles.
Why it works:
Precision action: The 3-piece joint creates a natural, rolling swim that reads like a wounded or fleeing herring — irresistible to bass and other schooling predators.
Optimized for clear water: Designed to perform where fish are finicky and visibility is high, the Howitzer levels the playing field against super-smart fish that otherwise ignore lesser presentations.
Built for distance: At 118mm, it casts with ease and lands with the profile that draws attention without spooking pressured fish.
Targeted versatility: Ideal for open-water blasting through schools or slow, tactical retrieves along structure where herring congregate.
Handcrafted in the USA with no compromises on quality or design — the Howitzer Herring gives you the edge when the bite matters and the fish think they’ve seen it all.
